What About This Lovaza Stuff On Television

Posted: April 7th, 2010 | Author: Dr. Bill | No Comments »

Sooner or later, I knew this would happen. Big Pharma wants in the fish oil business and they have  started the big campaign for “prescription” fish oil. The first wave of commercials is now showing on television, even though there have been magazine ads for months in anything you would call a health related magazine.

Along with any Big Pharma campaign comes what I call a disinformation avalanche. For quite some time, Big Pharma stooges (journalists), have been filling the word space with stories of toxic fish, high mercury levels, anti-green fish oil companies and other assorted garbage. This was all to lay the framework for Lovaza, which can now by prescribed by a doctor.

But if you really do some research and read the FDA application, there is very little at all said about the issue on contamination. There certainly is plenty of gobbledy-gook in the application, which is an extremely large part of any federal application.

What this means is that while the Big Pharma stooges mouth just exactly what they are told, raising all kinds of red herring reports about supplement manufacturers, there is virtually nothing in their federal applications about these issues.

I wonder why that is.

I can speculate a bit, my speculation being nine tenths correct, but because I wasn’t in the room, I can’t make this iron clad. But my speculation is that those issues were left out because Big Pharma absolutely knows that this contamination argument is patently false. But, it makes for good stealth marketing, so they are having someone else make their argument for them.

But the fact is that Lovaza and my Powerhouse Omega Formula, are judged by and meet exactly the same purity standards. But theirs are “blessed” by the FDA (the same FDA that approved Thalidomide, Vioxx and more recently,  Avandia). Lovaza does have a slightly higher dose of omega 3′s per capsule, but that comes at a much, much higher price tag.

The total EPA/DHA for Lovaza is 840mg per capsule.
The total EPA/DHA for my POF is 780mg per capsule.
The price of Lovaza is approximately $162.00 per month (retail).
The price of my POF is $59.00 per month (on continuity).

On an annual basis, that’s $1944.00 for Lovaza.

My Powerhouse Omega Formula is $708.00 a year. 

That’s $1236 EXTRA, per year, for an extra 60 mg. of omega-3′s per capsule. Do the math. Something just doesn’t seem right about that to me.

And, my POF has a special enteric coating. Lovaza does NOT. You’d think that for all that extra dough, they’d spring for an enteric coating, to virtually eliminate fish burps and aftertaste, but nooooo.

And since they are buying millions of units, they pay less than I do, to produce it. So it’s easy to see why they want you to switch to “prescription” Lovaza. But then again, this isn’t surprising, since they sat down with Obama and worked out a deal, to keep their companies in the money.

Now, instead of just paying for your own prescriptions, you are going to pay for everyone else’s, too. And at a much much higher rate. No money will ever be saved in this health care debacle, that’s for sure.

Except that if you’re smart, you’ll stick with me. Lovaza is the New Coke. We all know how long that lasted.

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